Legowo.id Handcrafted Toys

Story-led storefront for Legowo, an Indonesian UMKM crafting educational wooden toys that celebrate local culture and imaginative play.

Published July 22, 2025

Highlights

We reimagined Legowo’s brand presence into a clean, mobile-first marketplace that balances product discovery with the family’s craftsmanship story.

productShowcase

Modular catalog highlighting handcrafted toy lines

storytelling

Narrative-rich about section for the founding family

conversionHub

Persistent WhatsApp & Instagram CTAs for fast enquiries